Centrical leads a new $10B market category that puts frontline employees at the very center of the organization, allowing them to achieve their personal goals in tandem to meeting the objectives of their organization. The company offers the first real-time, AI-driven Employee Performance Management Platform for enterprises, using principles of behavioral psychology, motivation, gamification, and next- generation learning. The platform enables companies to encourage their employees to improve their performance, knowledge, and engagement. Centrical’s platform also offers measurable and tangible impact on business results, from employee recruitment to on-boarding, knowledge management, productivity and performance, retention, all having tangible positive impact on the business.
The company’s go-to-market strategy targets large enterprises with more than 3,000 employees, land and expand reach to each customer, focusing on referenceable sectors such as Finance, Insurance, Hospitality, Airlines, Healthcare, Technology and Telecommunications, with customers such as JP Morgan Chase, DHL, Hilton, Verizon, Anthem, TTEC, SwissLife, Hyundai, IBM, Coca Cola, and Hilton. Centrical serves employees in more than 150 different countries. Centrical is enjoying strategic parentships with SAP (one of 18 global Endorsed-App Certified companies) and AWS.