Yoav Tzruya, General Partner brings to JVP over thirty years of experience in enterprise software, cyber security, AI and FinTech. As a partner for the last 15 years, with his hands-on approach, Yoav works with and sits on the board of several of JVP’s companies including ControlUp, Coro, Pyramid Analytics, ThetaRay, Centrical, ChainReaction, Akeyless, Morphisec, Appdome, Quali, Secret Double Octopus, 1Touch.io, and SourceDefense. Yoav has led a number of companies to global exits as lead partner, including CyActive, acquired by PayPal (31x MOIC); Loom, acquired by ServiceNow (2.9x MOIC); CNVRG.io, acquired by Intel (4.3x MOIC); ScadaFence, acquired by Honeywell and Logpoint, acquired by PE firm Summa Equity. Many of these companies were created by Yoav in JVP’s thematic investment hubs, where he was instrumental in identifying core IP, building teams, defining positioning and go-to-market strategies, scaling operations, raising funding and orchestrating exits. Yoav has also led several of JVP’s strategic initiatives, including the development of our Cybersecurity Hub in Be’er Sheva and JVP’s International Cybersecurity Hub in New York.
Yoav has further led complex later stage transactions, with leading industry co-investors, from the US, EU and APAC, including securing more than $200m in capital for Coro (which he originally helped establish in Be’er Sheva), partnering with OnePeak, Balderton and EIP; Pyramid Analytics (securing more than $100m in equity and debt funding), alongside H.I.G.; ThetaRay – alongside Portage; Akeyless (alongside Team8, NGP and Deutsche Bank); Chain Reaction (securing growth round with Blackrock and Exor participation), and partnering with strategic investors such as Deutsche Telecom, Orange, GE, Intel, Siemens, Dell/EMC and National Grid. Yoav has taken some of the early-stage companies to become category leaders.
Before joining JVP, Yoav spent 10 years taking startups from early-stage to IPO readiness, while holding General Management, Product, Strategy, Marketing and Business Development executive positions, working alongside industry leaders, including Verizon, Comcast, Intel, CBS and Time Warner, as well as financial investors such as NEA and 3i.
Yoav served for six years in the Israeli Air Force, managing mission critical development projects, and is a decorated officer. He holds a B.Sc. in Mathematics (cum laude) and a MS in Computer Science (cum laude) from Tel-Aviv University, as well as an Executive MBA from Northwestern’s Kellogg School of Management’s international program.
