Farmers worldwide continue to uniformly spray their fields with chemically intensive pesticide treatments, without distinguishing between the crop, the bare soil, and the weeds. This results in not only a significant economic loss to the farmers but also causes material environmental damage and gives rise to herbicide-resistant weeds.
Greeneye provides an alternative, sustainable, and precise solution for the current crop protection practice to meet the world’s growing demand for food while increasing farmer profitability and productivity as well as improving the health of the crops by reducing herbicide drift.
Greeneye utilizes artificial intelligence and deep learning technology to revolutionize the pest control process in agriculture, transitioning from the current practice of broadcast and wasteful spraying of pesticides to precise spraying in real-time. Greeneye’s proprietary selective spraying (SPP) system turns every sprayer into a smart machine with seamless integration. The company’s solution enables farmers to save up to 90% of their chemical costs with its decision-based solutions. In addition to the substantial savings, Greeneye also captures and analyzes sub-mm images from the entire field, providing farmers with deep insights into the state of their fields.
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Our mission
JVP is a leading international Fund with strong presence in Israel and New York. For the past 30 years, JVP has been instrumental in building some of Israel’s international category leaders, scaling them to North America, Europe and Asia, with significant ownership positions. JVP invests early, taking large positions on a low-cost basis, and then invests in the companies again, to maintain and increase its position, with leading third party international Funds.